5 Tempo Runs That Build Both Speed and Stamina

5 Tempo Runs That Build Both Speed and Stamina

You’ll spend time at a comfortably hard pace no matter which option you choose, but it will be worth it when you see the improvements in your pace and endurance.

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When you’re new to running, you might hear other runners toss around the term “tempo run” and have no blessed idea what they’re talking about. Even if you’ve been running for awhile now, you might not have incorporated tempo runs into your routine yet. But it’s better late than never to board the tempo train, and we’ve got the full breakdown to help you get started.

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What Exactly Is a Tempo Run?

Tempo runs or tempo workouts are great training tools because you run at an effort that feels strong, and you feel stronger and fitter afterward. The purpose of a tempo workout is to run at a sustained effort to build “speed endurance”—that is, the ability to hold a challenging pace over a longer period of time.

To properly execute tempo workouts, you need to understand your own effort levels. For these workouts, we break out efforts by yellow, orange, and red zones. Tempo effort is best described as comfortably hard: It’s somewhere between the top of your orange zone and bottom of your red zone.

  • Yellow Zone: This is the easiest effort level. You can easily hold a conversation without pausing to catch your breath. This zone is used for easy runs, recovery runs, and long runs. Running at this effort allows us to run for a long time, improves our fat-burning enzymes, and isn’t very stressful on the body.

  • Orange Zone: This zone indicates a moderately challenging effort level. You’re not running all-out, but you are outside of your comfort zone. You can kind of hold a conversation, but you’re reduced to chopping statements, while reaching for air every few words. This zone is a step up from Yellow and hovers around the lactate threshold (redline), the point at which we shift from using more fat for energy to using more glycogen. We run in this zone during workouts like tempo runs and long intervals to raise the redline, which helps us run faster at easier efforts.

  • Red Zone: This zone is very challenging. You know you’re here when you can’t even think about speaking because you’re too busy concentrating on when the workout will end. You are here when you cross your redline, or the effort level that is flat-out hard, well outside your comfort zone. This is the effort in which we run intervals, hill repeats, and any high-intensity workout. Training in this zone will improve fitness and speed and boost your metabolism for hours post-workout.

Ready? Get Your Tempo Runs Here.

10 Marathon Training Tips for First Timers

10 Marathon Training Tips for First Timers

Whether you’re in the middle of training for your first 26.2 or prepping for your initial crack at the distance, here are some training tips that will help you toward your goal.

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When you start a routine with running, it is inevitable that you’ll eventually start looking at races to add to your calendar. You may start with a local 5K (3.1 miles) and get the itch to do more. Over time, a 10K (6.2 miles) might be on your radar. Before you know it, you may be training to do a half marathon (13.1 miles).

If you’re newer to the sport, it may take a year of buildup to get to that point—and that’s an amazing accomplishment! Along the way you will get fitter as a runner, healthier overall, and probably make some friends along the way.

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Bucket List: 10 Great Marathons for First-Timers

But the more you hang around runners, the more you’ll hear about that coveted distance of 26.2 miles. While you certainly don’t need to do a marathon to consider yourself a true runner, with about a year of preparation and training under your belt, conquering the distance is within reach if that becomes a new goal.

Ready to Start Training?

First, it’s always best to check with your physician before beginning any extensive exercise program like training for a marathon. If you get the green light, consider getting a training plan to guide your journey. Runner’s World offers training plans for every type of runner and distance. Here are five of our most popular plans for first-time marathoners:

As you train, remember the human body adapts slowly and therefore responds best to small gradual increases in training stress. Muscles, tendons, ligaments, bones, the circulatory system, the cardiovascular system, and the respiratory system all adapt at different rates to training.

They need a minimum of six weeks to make adaptations to the stresses placed upon them, so proceeding gradually as you get ready for marathon-specific training is very important. Training periods of greater workload, like mileage increases or speedwork, should be followed by periods of reduced workload, often referred to as a “cut back” week, where mileage is reduced and speedwork less intense.

Besides just logging the miles, there are many other factors to educate yourself on too, like hydration and nutrition. Obtaining the proper gear and equipment, like shoes, is really important. Have your current shoes checked out at your local running store by a specialist. Tell them your weekly mileage to date, your goal to run a marathon, the running surfaces you train on, and how often you run so they can prescribe and fit you with the best shoe for you.

Continue Reading to Get Training Tips here.

361 Degrees Talks 2019 Industry Outlook with SGB

361 Degrees Talks 2019 Industry Outlook with SGB

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Posted by SGB Executive

Isaac Alvear, Head of Sales, 361 Degrees: “As 361 Degrees looks forward to 2019, we continue to see nothing but growth opportunities for our brand in the U.S. market and specifically in the segment of the industry we chose to be in, the RSA Channel. The awakening of leading run specialty retailers in nurturing true authentic brands that demonstrate disciplined premium distribution, has resulted in sustainable growth for both.

“All the while our mutual end-consumer continues to be inspired investing in performance footwear due to three drivers. First, health Insurance costs, where it’s becoming common place for employers to pay for health clubs or fitness studio classes, as long as an employee can show they actually use them. Second, demand for healthier food, which translate into a more conscious individual about what they eat, will have a runoff effect of making them more interested in fitness. Last, but not least, innovative wearables are accelerating engagement. As people adapt to interfacing with their wearables to the smartphone they have the ability to personalize all their health biometrics and track activities, which can be posted and shared. In fact to bring this full circle, I read where John Hancock, one of the nation’s oldest insurers, announced that in the future they will only sell interactive policies that track fitness and health data through wearable devices and smartphones.

“At 361 Degrees, in addition to our successful growth in the running category, we are also experiencing high demand for our premium training footwear product offering. It’s very interesting to note that according to the IHRSA (International Health, Racquet, Sportsclub Association) 20 percent of Americans have health club memberships – a number in my humble opinion that could double of the next 10 years. What would drive that growth is the elevated fitness boutiques and the “High Value, Low Price” athletic clubs that cost only $10-$15 a month to join. In the end, for our end-consumer this creates more awareness to achieving greater health and well-being which can start with a simple walk or run, which leads them to buy great quality performance footwear.

“For 361 Degrees, we are expecting to more than double our business and we have a clear pathway to that growth. We know the industry is ripe for this and we will have to execute against our plan. The primary driver being the engagement and evangelizing the ‘gate keepers’ across the RSA Channel. With the introduction of the 361° Retail Cup, which will finally create a platform for us to identify who is the fastest retailer in North America and a chance to win some serious cash ($50,000), the 361° Retail Cup specific website and social media channels will be another place where good competitive banter exists amongst our RSA Community, which ultimately will finally makes feel all as one! All in all, it will be a year where 361° becomes top of mind of run specialty associates.”

The 9 Best Asics Running Shoes

The 9 Best Asics Running Shoes

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Asics got its start nearly 70 years ago, when Kihachiro Onitsuka began making basketball shoes in his living room in Kobe, Japan. He soon expanded to running shoes, and his first pair, the Marathon Tabi, came out in 1953. His business grew, and in 1977 he merged it with two other companies and began selling footwear in the United States. He also changed the company’s name to Asics, an acronym for the Latin phrase “Anima Sana In Corpore Sano” (a sound mind in a sound body). Since then, Asics has grown into one of the premier running shoe companies.

A strong commitment to research and performance has helped Asics design consistently high quality running shoes, and made it a favorite among all kinds of runners. Shortly after its arrival in the US, Asics released the California jogging shoe, which featured new developments like a flared sole and reflective tape on the heels to keep runners visible at night. In May 1990, it opened the Research Institute of Sports Science in Kobe, where the company conducts materials tests and biomechanical research to fine tune its designs. This lab has produced some of Asics’ hallmark innovations, like the Gel shock absorption system, which helps soften impact forces as your foot strikes the ground, and midsole features, which combat overpronation and help prevent injury.

The company has continued to churn out new technologies in recent years. Like other shoemakers, it pushed past EVA foam with proprietary cushioning. For Asics, that's FlyteFoam, which has subgroups of FlyteFoam Propel, a special elastomer to increase energy return, and FlyteFoam Lyte, simply a lighter weight version.

Another key innovation is the Impact Guidance System, which combines an external heel counter and specially-designed plates in the midsole to aid in a more natural foot movement while running. All this means that each pair of Asics has been scrutinized from top to bottom to help you run further, faster, and more comfortably. It has led to some remarkable running shoes—here are a few of our favorites.

See the Shoes.

The struggle of running with wide feet in a narrow world

The struggle of running with wide feet in a narrow world

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First off, let me say that this is not about being a larger runner (although I know a little bit about that, too). This is about the wide feet predicament- otherwise known as the journey of trying to find those sweet, sweet 2E running shoes.

EYE OPENER

Many years ago, I could only run a few miles in my running shoes before I would get blisters. If I ever pushed past that, it felt like the lateral (outsides) of my feet were breaking. I had no clue why this would happen, but of course, I didn’t do anything about it because I was stubborn and ignorant.

When I finally needed a new pair of running shoes, for some reason I went to a specialty running store where people actually knew what they were talking about. The employee measured my feet and said I had wide feet. I didn’t know what that meant, nor did I really care.

The employee went to the back of the store and brought over a pair of Asics Gel-Kayanos and pointed out the giant 2E writing on the side of the box. Again, I didn’t care. I slipped them on, laced them up, and… HOLY SHIT. What are these magical slippers?!

It was then and there that I had a revelation. I can only wear wide shoes.

THE STRUGGLE

What’s that? You’ve never heard of a 2E running shoe? Bless your heart! Let me break it down for you. You are most likely buying a shoe that is D (standard running width) because you are normal. I fall under the 2E umbrella which means that I have wide feet. Little do you know that there is a whole (albeit small) world of shoes that are classified as more narrow or wider.

Within that world, every wide-footed runner shares a common feeling. A feeling of confusion. Why are there nine billion options for shoes and like five of them come in wide?
Let’s take a look at some of the biggest running brands.

Nike. If you go to the men’s shoe section of their website, there are 574 options. Filter to show only 2E wide and your options drop to 15. Filter a bit more for running shoes and you are left with three. The company that is the world’s largest supplier of athletic shoes and apparel only has three options of running shoes that come in 2E wide.

On Adidas’ website, there isn’t even an option to filter shoes for width. You have to search the term “wide” and the results are a complete waste of time. In addition to seeing some shoes so ugly you are going to want to claw your eyes out, the last result is a wide-brim sports visor. If I had a wide head, this is where I would be celebrating.

Even brands that were created solely for running are just as bad. You’ve heard of On. That fancy Swiss shoe where the sole is super weird but also super cool at the same time. It has holes in it and kind of looks like moon shoes. They call it CloudTec. Well, I can’t call it anything because On doesn’t have a single shoe available in wide.

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WHY IT’S IMPORTANT TO UNDERSTAND COMPRESSION GEAR

WHY IT’S IMPORTANT TO UNDERSTAND COMPRESSION GEAR

Whether you are a seasoned runner or an everyday athlete, new to the fitness game or just want the benefits of compression gear for blood flow, make sure you purchase it from a company that is knowledgeable of what true medical compression gear is and how it will benefit your performance and recovery time.  The few extra minutes you take to ask the right questions can make all the difference in the world.

We talked about the Benefits of Medical Grade Graduated Compression here, but you can only reap these benefits if you actually have medical grade compression gear.  While you are out shopping for your compression gear, ask the seller what compression level the socks or sleeves have.  If they do not know, do not buy them.  If a retailer is selling actual medical grade compression gear, they will be knowledgeable of what compression levels are in the brands they are selling, or it will at least be on the package.  If they say only 15-20 mmHg, as many versions have, especially unbranded online versions, then will most likely not have enough compression impact on your circulation.  As a runner or athlete, you already have stronger than normal muscle tissue assisting with pumping venous flow, you will only benefit from medical grade compression of at least 20-30 mmHg.

The OS1st compression socks and sleeves have multiple sections, or zones, that feature a different level of compression. The zones range from light, 10-15 mmHg, to firm, 20-30 mmHg, and each zone has its own specifically designed function. The changing levels of compression zones throughout each device is what prevents injuries, increases your performance, and speeds up your recovery time.

OS1ST - Dyna McCormick

How to Dress for Running

How to Dress for Running

RUNNING

How to dress?

Running is one of the most accessible forms of exercises. Often, all it takes is putting on a t-shirt, a pair of shorts, shoes and then start running right outside the front door. As a result, running has become extremely popular. All kinds of people run. However, it’s far from everyone who dress optimally for running; many tend to dress far too warm, which reduces comfort and inhibit performance. Based on our long collaboration with some of the world’s best endurance athletes, this guide is designed to help you dress to perform optimally and get the most out of your run.

THE START

Think 15 minutes ahead.

A common mistake among runners is to dress too warm. Don’t adjust your outfit after how it feels at the start of your run, but rather after how it feels 15 minutes into the workout. Ideally, you should freeze a little in the beginning, even if it’s unpleasant. We promise, you will soon get warm.

But if you still want to be warm at the beginning of the session, then you can layer up with a lightweight garment, which then can be removed if you get too warm. A thin and lightweight running jacket such as the Focus Hood Jacket, can easily be packed away in its own pocket and secured around the waist using the elastic band that comes with the jacket.

Another option is to start your run wearing a hat and gloves and then, when you get warm, tuck them away in a pocket or on the inside of your tights/shorts. A vest, which is a great running item, is also perfect to use for heat regulation. The vest protects the torso but ventilates the arms and armpits. In addition, you can use the zipper to adjust the ventilation.

But remember: Don’t dress too warm. This is perhaps our most important advice regarding how to dress for running.

UNDERWEAR

All function starts from within.

But let’s take it from the beginning. To optimize comfort and performance, you need to wear functional clothes all the way from the inside to the outside. Start by putting on a pair of boxerbriefs/briefs or panties/sports bra made of 100 percent polyester. Polyester doesn’t bind moisture but transports it from the skin and out through the garment, keeping you dry and allowing you to work with the right body temperature. Many people make the mistake of using ordinary cotton underwear. Then it doesn’t matter if you wear functional garments on the outside – the cotton will absorb the moisture and you will quickly become wet and cold.

The rest of your outfit depends on whether it's hot or cold, if it’s raining or if you're running at night in dark conditions. The recommendations below cover most weather conditions for running during the spring, summer and early fall.

SUMMER RUNNING

Warm Conditions require extra ventilation.

When running in hot conditions, it’s especially important that your outfit provides efficient moisture transport and ventilation in order to ensure that the body does not overheat. In general, the garments should be thin and preferably feature large mesh panels that transport moisture and offer enhanced ventilation. A tank top or tee with a full mesh back, such as the Focus Mesh Tee, is a great choice for running in warm conditions.

At the lower body, wear shorts or short tights. Running shorts come in several lengths and the serious runner usually goes with the shortest style to maximize freedom of movement and ventilation.

When running long distances in strong sunshine, it can be a good idea to protect the shoulders by letting the singlet stay at home and instead wear a tee. In addition, a running hat and sunglasses are good accessories for workouts in bright sunlight.

If possible, avoid wearing compression garments when running in hot conditions. Compression garments are very comfortable to wear when running, but the material in this type of garments is usually too tight to provide enough moisture transport and ventilation in hot conditions.

LONG-SLEEVED GARMENTS

A cold spring day or cool summer evening.

Long-sleeve running jersey and tights. Short- or long-sleeve baselayer top underneath a tee. Running jersey plus vest. Shorts and boxers with extra long legs for extra warmth around the thighs. Or a thin and wind-resistant running jacket worn over a tee plus tights. For chillier weather, there are many outfits that work well. Find the combination that suits you best.

Whatever combination you choose, make sure that all items are made of functional fabrics to ensures the moisture can be transported all the way form the skin to the outermost garment. And if you wear two layers on your upper body, the inner garment should have a rather tight fit while the outer garment can be a little looser. Then you will get an insulating gap between the garments while you maintain an efficient ventilation.

If you feel uncomfortable running in tights, a great alternative is to wear a pair of shorts on the outside of the tights. In addition to being a popular combination, this outfit also provides great wind protection in critical areas.

RAIN?

Enjoy it.


If you are a serious runner, you run in all weather conditions, including rain. When it rains, you actually have only two choices: to get wet from the inside (sweat) or from the outside (water). Usually, it’s least unpleasant to get wet from the outside; that is, to dress so that the moisture transport and breathability work properly at the expense of some of the garments’ water protection.

If it’s chilly and only light rain, it might be enough to wear a second layer outside the tee, preferably a mid-layer item with windproof front. Even if you eventually get wet, the extra layer will help keep you warm during the run. However, it’s important that the garments are made of materials with efficient moisture transport, otherwise they quickly become heavy and soon begin to sag from the body.

When training in heavy rain, we recommend wearing a rain jacket designed for running, such as Weather Jacket, that offers good weather protection and efficient ventilation. At the lower body it’s usually best to wear a pair of tights, with short or long legs depending on the temperature, or wind- and water-resistant running shorts such as Weather shorts. This type of shorts can also be worn on the outside of the tights in cold and wet conditions, a combination that provides good weather protection in critical areas while you get great ventilation below the knees.

In rainy and warm conditions, we suggest that you wear thin and lightweight garments that bind as little water as possible, preferably a singlet with large mesh panels and short tights or shorts. Then just get out there and enjoy the refreshing rain.


DARK CONDITIONS

Make sure you are visible.

When you run on roads and in low-light conditions, it’s extra important that you are visible. On chilly spring days, you can easily layer up with a reflective garment such as the Visibility Vest. On warmer days, a great choice is to wear a running tee/top with fluorescent colors and shorts/short tights with reflective print.

By dressing optimally all the way from the inside out you will stay both cool and dry, allowing you to work out harder and perform better.

Have a great run!

Trainers and Speed Shoes

Trainers and Speed Shoes

Bring more fun to your run

Often we describe running shoes as daily trainers or speed day shoes. Trainers are what we put the majority of our miles in. Race flats and speed shoes are the sports cars you take out for performance. A good trainer / speed shoe pairing is as pleasing as a wine / food pairing. It will bring out experiences in your running that alone you would have never found.

“You don’t have to be an elite or super fast to have fun with race flats.”

While race flats are dialed in for specific distances and surfaces, trainers are generalists. Think of trainers like a paint roller, really good at covering 80% of the job, but when you want to do the detail work, the spots that require precision, you need to pick up a brush aka speed shoe.

Speed shoes add excitement and variety to your workout. They can even provide that extra psychological edge you need to get through a tough workout or race. If you train in heavier less responsive shoes then switch to your light snappy race flats on speed days and BOOM! Instant adrenaline and reduction in perceived effort.

Just about all the major shoe manufacturers have race flats that work well with one of their daily trainers.

START RUNNING >> 8 EXTREMELY USEFUL RUNNING TIPS FOR BEGINNERS

START RUNNING >> 8 EXTREMELY USEFUL RUNNING TIPS FOR BEGINNERS

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Are you new runner? Have you decided to start running to improve your fitness? Before lacing up your shoes, check out these 8 extremely useful running tips for beginners from running expert Sascha Wingenfeld.

1. START WITH SHORT RUNNING INTERVALS

Are you super-excited to start your running training? As a new runner, you shouldn’t plan on running the entire distance in one go. “Break it down into intervals and try to keep them short at the beginning. Don’t be ashamed to walk between the intervals so you can recover a little,” recommends Sascha Wingenfeld. After some time, you can start lengthening the running sections and reducing the walking: begin by alternating between 2 minutes of jogging and 2 minutes ofwalking. Increase your running intervals by one minute per workout until you can run the entire distance at a stretch without having to walk.

2. DON’T START OUT RUNNING TOO FAST

Your body has to get used to the new stresses and strains of running. Many beginners start out running too fast and pay the price for this mistake within just a few minutes. Frustration, overexertion, pain or even injuries are just some of the consequences. Therefore, start running at a moderate pace (i.e. where you can easily hold a conversation). “Even when you feel like cutting loose, you should maintain the same pace for the entire distance. Only those who give their body time to gradually get used to the new demands will have long-term success.”

3. YOUR BODY NEEDS TIME TO RECOVER

Your first run went well and you want to head out again right away? Great! 
But you should wait a day before attempting the next workout: your body needs to rest so it can recover from the first running session. “It must adapt to the new demands on the cardiovascular system and prepare your muscles and bones for the next run,” says Sascha. Schedule your training so you run one day and rest the next. This simple training plan can help beginners achieve the greatest training effect and avoid overuse injuries.

4. RUN EASY AND TAKE SHORT STEPS

Running is a technically challenging sport. Many beginners don’t have the proper technique and make jogging harder than it has to be by wasting a lot of energy. Your body develops the coordination necessary to perform the complex sequence of movements with every kilometer or mile that you run. “Try to run relaxed and with good form. Short, easy steps are more effective than long, powerful strides that act as a brake, slowing your forward momentum with every footfall.” 

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361 Degrees Sensation 3 Performance Review

361 Degrees Sensation 3 Performance Review

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The Good

Austin: Preamble, In my review of the 361 Degrees Sensation 2 last June, I, along with Thomas and Meaghan, critiqued the shoe’s heavyweight (among other things). Version two weighed more than the original, but the designers of the Sensation 3 have made some drastic changes based on the feedback they received. Thomas said of the Sensation 2, “There is just too much going on in this shoe.” Let’s unpack his remark from last year as we revisit this daily trainer a third time.

Runners who lamented the weight of the Sensation 2 can rejoice as it has drastically come down in version 3. Those synthetic overlays across the upper? Gone. An external heel counter? Gone. The TPU stability shank? Gone. Lots of foam? Gone. The Sensation 3 is proof that weight can be shed without sacrificing comfort and structure. The retooled mesh upper – minus the overlays – gives the toes ample room to spread without a locked-down feeling. Fewer overlays also means the shoe breathes better and will accommodate more foot types from a width standpoint.

Like the Chaser 2, 361 added a carbon fiber plate (the QU!K Spine) in the Sensation 3 for torsional rigidity. QU!KFOAM is retained too, along with a medial post for runners who exhibit mild to moderate overpronation. The outsole pattern has also been reconfigured, though I didn’t observe it has having a positive impact on the shoe’s ride. Still, the simplification of the Sensation 3 from top to bottom made for a better ride than version 2 as a lot of bulk was shed in the time between the two versions. The drop also stayed the same at 9 millimeters.

Erin: Alright, so this section isn’t going to be very long. There were a lot of things that contributed to my dislike of this shoe. Even so, I didn’t really have any issues with the ride itself. The shoe is pretty firm but reasonably responsive, with a smooth transition. The midsole is 361’s QU!CKFOAM, which isn’t anything groundbreaking: it’s an EVA-rubber blend encapsulated in PU. The company’s tagline for QU!CKFOAM is “consistent cushioning and comfort”; I’d agree with the first bit. It feels good underfoot, and together with the dense rubber outsole, I imagine that this is a shoe you can get a lot of miles out of. I’d say that the Sensation 3 is very similar to the Asics GT-2000, if you’re looking for a comparative shoe. As a matter of fact, I did a short test run with one Sensation and one GT-2000, and if it weren’t for the fit issues with the Sensation, I’d have had a hard time differentiating the two.

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Best Running Shoes for Women 2018–2019 - Gear Junkie

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March 08, 2018

Best Running Shoes for Women 2018–2019 - Gear Junkie

Read Original Article here

Whether you love road running, trail running, or minimalist sneakers, we’ve found, tested, and reviewed the best running shoes for women.

Finding the right women’s running shoe is a pain. With so many to choose from, it can be hard to narrow them all down. Don’t worry, though – we’ve got you covered.

We spent the past several months researching and testing all manner of running shoes. Testing included intense mountain runs, moderate trail runs, adventurous day hikes, runs along cement and pavement, plenty of treadmill miles, and a few fitness classes. We wore them through rain, snow, mud, and sun on adventures around the world.

We even tossed in some errands around town, because everyone wears their shoes for more than just running.

Below, you’ll find shoes separated into three categories: road running, trail running, and minimalist shoes. Of course, some could fit in more than one category, and this list doesn’t cover every women’s running shoe out there. But these are some of our favorites, and we’ll keep this list updated with new releases.

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An all-around workhorse, the Sensation 3 from Chinese brand 361 provides mild stability and is suitable for long runs, sprint work, and leisurely walks. The proprietary midsole construction makes these a solid choice for comfortable all-day wear and means that same comfort level will last throughout the lifetime of the shoe. Weighing in at 8.4 ounces per shoe, they’re neither super light nor heavy. And one of our favorite features is the minimalist tongue. No more upper foot pressure and bulky tongue-induced rubbing.

ASICS: GEL-RESOLUTION™ NOVAK​

ASICS: GEL-RESOLUTION™ NOVAK​

ASICS has teamed up with winner of 12 Grand Slam singles titles, Novak Djokovic to develop tennis footwear GEL-RESOLUTION™ NOVAK, a new and improved iteration, featuring Djokovic’s favorite ASICS technology, expertly curated to offer players superior stability when they hit the court. Available January 15, 2018.

Novak Djokovic says, “I’m thrilled to be partnering with ASICS. They have gone above and beyond to ensure the technology is the best and specific to my needs as a player, on the court. The light weight and support structures on the mid-foot allow me to move quickly and ensure I have the right stability throughout my performance

With a focus on stability, the technology behind the new GEL-RESOLUTION™ NOVAK, as worn by Djokovic, inspires and enables players to keep moving with new features. The Lateral Support Brace enhances stability on the forefoot while the redesigned FlexionFit™ upper which is covered by polyurethane (PU) was set for support and comfort. The External Heel Counter put additional emphasis on rear-foot support and stability. 

Katie Zafares Signs With 361 Degrees USA

Katie Zafares Signs With 361 Degrees USA

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Syracuse steeplechaser turned Olympic triathlete Katie Zafares recently signed with 361 Degrees USA for a multi-year contract following her 18th place finish in the triathlon at the Rio Olympic Games. While at 'Cuse, Zafares (whose maiden name is Hursey) qualified for NCAAs twice in the steeplechase, with a career-best finish of 14th in the finals in 2011 which made her a second-team All-American. She set PBs of 4:46.58 for the mile, 9:24.81 for 3K, 10:08.44 for the steeplechase (a school record) and 16:10.50 for 5K while at Syracuse.

Read the full press release below:

361 Degrees USA signed Katie Zaferes, one of the world's premier triathletes and 2016 U.S. Olympian, to a multi-year partnership agreement.

Zaferes leads a growing roster of elite athletes who are representing 361 Degrees in the U.S. and around the globe.

"Everyone at 361 Degrees is honored that Katie has decided to chase her athletic dreams with our brand. Her hard work, dedication and success exemplify all of the attributes that are important to 361 Degrees and what we are trying to accomplish in the running market. She is undoubtedly one of the premier Olympic athletes in the U.S. and as a partner, 361 Degrees looks forward to supporting her as she pushes beyond expectations," stated Jim Monahan, president of 361 Degrees USA.

361 Degrees KGM2 2 Review

361 Degrees KGM2 2 Review

The Good

Austin: The upper section of the KgM2 2’s outsole is comprised of fidget spinners. Actually, the fidget spinner shape. After holding the shoe in my hands for a few moments and observing the outsole pattern, I knew this would be destined for workouts and races. At 8.1 ounces (in a men’s size 9) and a 9.5 millimeter drop, the KgM2 2 is a strong contender for faster runs. 361 employs QU!KFOAM and CMEVA in the midsole for protection and responsiveness.

On to the particulars. Regarding sizing, the 361º KgM2 is true to size. I used 12 as the baseline and didn’t see any need to size up or down after multiple runs. Midfoot and forefoot volume are medium. My feet felt secure in the midfoot and toe splay was adequate. The drastic weight reduction, when using the Sensation 2 as a model for comparison, is abundantly evident in the absence of numerous overlays. The seamless mesh used in the upper feels nice, too.

 

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361 Degree KGM Featured in Runner's World

361 Degree KGM Featured in Runner's World

RUNNER’S WORLD REVIEW

Light, flexible, and flashy, the KgM2 is a go-fast shoe with good heel cushioning and a touch of stability from its dual-density, contoured midsole. Male testers liked the fit and comfort of the long toebox and soft, breathable mesh upper, while female testers found the shoe ran a size small. Most said the shoes didn’t provide enough support for longer runs, but the low-to-ground stance and grippy outsole made these versatile. “The shoe felt equally at home running and weight lifting,” said Nathan De Winkle of Lansing, Michigan.

 

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Source: http://www.runnersworld.com/shoe/361-degrees-kgm-2-mens

 

Metro & Rural Marketing Adds New Line: OS1st

Metro & Rural Marketing Adds New Line: OS1st

Metro and Rural Marketing adds new line: OS1st, the sports compression line with the #1 selling planter fasciitis sleeve.

PERFORM UNDER PRESSURE™

Why perform under pressure?

The benefits of compression are understood and have been around for many years:

  • It helps relieve pain from muscle stiffness and soreness.
  • It reduces the time taken for muscles to repair themselves and crucially: when the right amount of compression is used (and this will vary depending on body area, typically in the range of 10 to 25 mmHg), improved venous return and oxygenation to working muscles will occur.

But does your current brand really understand the science behind the theory, or is it just a fashion statement? Does your current brand actually state what level of compression is delivered and where?

Ours does.

OS1st™ delivers between 10 - 30 mmHg across targeted zones.
Think about it - it’s YOUR health, YOUR Performance and YOUR recovery that is the most important thing to YOU.

That’s why you need to consider OS1st™ with patent pending Compression Zone Technology™.
This technology was developed using a medical approach and is currently used by Doctors, Podiatrists and Physiotherapists all over the world.

OS1st™ delivers targeted compression to your feet, calf, knee, and elbow to enable you to benefit from expert design and manufacture. Look after your HEALTH, improve your PERFORMANCE and enjoy quicker RECOVERY with OS1st™ Compression Zone Technology™

http://www.os1st.com